Dandy is transforming the massive ($200B) but antiquated dental industry. Backed by some of the world's leading venture capital investors, we are on an ambitious mission to integrate and simplify every function of the dental practice through technology. By building the operating system for every dental office in America, Dandy is empowering dentists with technology, innovation, and world-class support to achieve more for their practice, their people, and their patients.

About the Role

We are seeking a Sr Manager, Web Experience to join our Growth team and play an integral role in supporting our GTM initiatives. This role will help drive Dandy’s customer acquisition program through continued website expansion & optimization. You will be directly overseeing the web development, content management, SEO, and conversion rate optimization programs. We’re looking for someone with a passion for digital marketing & an understanding of B2B marketing best practices.

What You'll Do

• Web Development:

  • Oversee Dandy’s web development agency, coordinating development prioritization and sprints.

  • Expand Dandy’s component library to create a structured, flexible website.

  • Drive user experience, information architecture, and conversion strategy as we expand the website.

  • Consistently QA the website and hunt down bugs.

• Content Management:

  • Hands on content management within Dandy’s CMS, Wordpress.

  • Work with cross-functional teams to build & publish new web pages with existing components.

• SEO:

  • Work with Dandy’s SEO agency and internal content teams to expand Dandy’s search presence through technical optimization and content growth.

• Conversion Rate Optimization:

  • Develop and manage a website testing roadmap, collaborating with cross-functional teams.

  • Deploy and analyze experiments on the website to drive lead generation and inform future marketing strategy.

• Reporting and Analysis:

  • Use Google Analytics and other analysis tools to drive the website strategy from a data-backed perspective.

What We're Looking For

• 5+ years in a web experience related role

• Experience working with web developers & managing development sprints

• Strong understanding of SEO best practices

• Strong understanding of Conversion Rate Optimization best practice, including building, running and analyzing experiments

• A builder that loves to be hands on and in-platform

• Experience in B2B high growth tech company

• Ability to problem solve autonomously and prioritize work based on a hypothesis driven approach centered around business value

• Overall track record of professional and academic success

Bonus Points For

• Outstanding professional references to share

• Experience with high-volume SMB B2B marketing motions

• Relentlessly positive attitude, strong sense of humor, and the ability to have fun at work

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We offer a wide range of best in class, comprehensive and inclusive employee benefits including healthcare, dental, parental planning, mental health benefits, a 401(k) plan, and paid time off.

Dandy is proud to be an equal-opportunity employer. We are committed to building a diverse and inclusive culture that celebrates authenticity to win as one. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, disability, protected veteran status, citizenship or immigration status, or any other legally protected characteristics.

Dandy also fully complies with the Americans with Disabilities Act (ADA). We are dedicated to embracing challenges and creating an accessible, inclusive workplace for all individuals. If you require any accommodations for your interview or have any questions beforehand, rest assured that we will move at Dandy speed and do everything in our power to meet your needs.